Identify company values and clarify what makes you unique in the market compared to your nearest competitors. Knowing your strengths allows you to capitalise on them.
Brand Marketing & Logo Design
Learn to or hire someone who can develop a graphic language for your brand to express your company’s values. Comprehensive brand guidelines will ensure the quality of your brand is maintained through consistent usage. Everything from PowerPoint presentations to signage and van livery will look sharp and professional.
Print & Graphic Design
Make sure you use attractive business cards, comp slips, letterheads, continuation paper, fax sheets or anything else you can find a use for in your office.
From leaflets, brochures and flyers to annual reports, all marketing items are designed in a considered way to appeal to your potential customers and communicate a clear message through effective graphic design.
Another popular way to show your customers your graphic design skills is through online document printing services. Not only will the information you send out to clients and other businesses be high quality printed with your graphic design and logo, but it will also give your company a clean professional look.
Web Design & E-Marketing
Your business will need to design and build a website according to your specifications, from simple brochure sites to larger e-commerce sites. Make sure all digital work is clean, simple and effective and teamed with e-marketing & optimisation can produce outstanding results for any business.
Your business will need thought-provoking and creative adverts. Investing in a high standard of advertising instead of searching for the cheapest, means that yours will stand out. Each ad will emphasise your company’s benefits in a different and relevant way.
There are many copywriting services available for all projects, print or web, large or small. Experienced copywriters can establish the right tone of voice to ensure your company literature is as clear, engaging — and interesting — as possible.
Find great partnerships with talented photographers can really benefit your business. You will want your website or product images to be relevant and look clean and professionally taken. Therefore it is always best to find someone or a company who specialise in commercial photography. They will know exactly how to and have to equipment to capture high-quality images of your service or products. Alternatively, if your budget is smaller, you can search for a bespoke image bank which will form a part of your marketing material.